Your copy may get rewritten
The headline and description you worked hard on may not be what shoppers see. AI tools summarize products in their own words, based on whatever data they can find.
What to clean up
- Accurate prices and availability
- Clear product titles and categories
- Complete descriptions with sizes, materials, and specs
- High-quality images
- Real, recent customer reviews
- Structured data on your product pages
Treat your product feed like creative
For ecommerce brands, your product feed is now part of your marketing. The cleaner it is, the easier it is for AI to know when your product belongs in an answer.
The bottom line
Optimize the data underneath the page, not just the page. Messy data lets AI fill in the gaps its own way.